"Today the tyrant rules not by club or fist, but, disguised as a market researcher, he shepherds his flocks in the ways of utility and comfort."
Marshall McLuhan
20th century Canadian communications theorist and educator
Not by a long shot.
I founded, grew, and sold what was at the time the consumer electronic industry's largest independent market research and database marketing company in the world.
No one did more research than we did and while much of it was acted upon, much of it was not.
Memo to managers: Don't buy research you don't use.
"The bitterest tears shed over graves are for words left unsaid and deeds left undone."
Harriet Beecher Stowe
19th century American writer and philanthropist
If your business, your career, is not going to be the success you originally envisioned, are you really OK with it being because of things you knew you should but never attempted to do?
"You don't have to see the whole staircase to take the first step."
Dr. Martin Luther King, Jr.
20th century American preacher/civil rights leader
In fact, continuing metaphorically, you will rarely "see" (understand) the "whole staircase" (all you need to know) before being forced to either "start up it" (take action) or give up and walk away.