March 12, 2010

What You Know Versus What You Think You Know

"Erroneous assumptions can be disastrous."

Peter Drucker

Certainly acting on them can be.

I'm a planning consultant and simply cannot overestimate the number of clients who assume rather than know, way, way too much.


You may build your house of cards but will it withstand the inevitable threats faced by all business?


2 comments :

  1. Don't know for sure but I would guess most act on assumptions because:

    1) It's easier to do that than actually verifying them.

    2) Their ego convinces them they are right, particularly the higher up the organization they are.

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  2. In my experience, a little of both although most really think they are right. Whether or not that is ego driven I can't say but in any event, it doesn't change the outcome. Make decisions based on faulty assumptions and you can be in real trouble.

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