
"What we anticipate seldom occurs, what we least expected generally happens."
Benjamin Disraeli
19th Century British Prime Minister
19th Century British Prime Minister
I was just talking about this with someone the other day telling them how I rarely get the projects I am all but certain will happen but do get many I assume will not.
Accurate sales forecasts are the underpinning of a company's business plan and yet as most sales managers will tell you, accurate forecasts is almost an oxymoron.
When it comes to sales your product may be straight line, commodity, predictable like that depicted in the above graph but I will bet most aren't that way particularly in today's economy.
Still, companies need to have a pretty good idea what their revenue line will look like. What do you do to develop as accurate a revenue picture as possible?
Accurate sales forecasts are the underpinning of a company's business plan and yet as most sales managers will tell you, accurate forecasts is almost an oxymoron.
When it comes to sales your product may be straight line, commodity, predictable like that depicted in the above graph but I will bet most aren't that way particularly in today's economy.
Still, companies need to have a pretty good idea what their revenue line will look like. What do you do to develop as accurate a revenue picture as possible?