"The greatest conqueror is he who overcomes the enemy without a blow."
Chinese proverb
There are numerous examples of this in business.
Apple's iTunes and various iDevices disrupting music playback equipment manufacturers and the music industry in general.
Vonage and similar companies offering Wi-Fi telephone services, disrupting traditional landline telephone service.
And maybe even Space X disrupting government space exploration.
What enemy will your company overcome without a blow?
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