FEAR BEING AFRAID

"Excessive fear is always powerless."

Aeschylus, 5th century BC Greek tragedian

Fear can protect assuming what we fear warranted being afraid of in the first place.

Often that isn't the case.

Don't deny or give into what you fear.

Create your plan to eliminate the threat and more often than not you will. 

THREAT MANAGEMENT

"Constant exposure to dangers will breed contempt for them."

Seneca (4 BC-65) Roman philosopher/playwright.

Which isn't a good thing.

Feeling as though we are under constant threat can ultimately lead to accepting that as the new normal. 

However not all perceived threats are worth the time and effort to resolve.

Do your best to make sure the ones you attempt to address are.

REVOLUTIONARY THREATS AND OPPORTUNITIES

"A great revolution is never the fault of the people, but of the government."

Johann Wolfgang Von Goethe

Late 18th/early 19th century German poet, novelist, dramatist

In business "government" is management.

And take heart; "revolutions" can lead to good as well as bad.

Don't fear them, plan for them.

Scarecrows Around Every Corner

"Logical consequences are the scarecrows of fools and the beacons of wise men."

Thomas H. Huxley

19th century British biologist

Sometimes we fear what possibly, but not certainly, we may need to fear, before we need to fear it.

And for that we are fools.

Understand the potential consequences of your actions, and decide based on that what course you will take.

There are enough real threats to be avoided without adding the unreal ones we perceive as real.