I CAN PROVE IT TOO!

"That which proves too much, proves nothing!"

Proverb

There comes a point where self-evident either is or you have to question the "truth" you think you've found.

It Was Worth It!

"They never fail who die in a great cause."

Lord Byron

Late 18th/early 19th century British poet

So in business you never fail if what you attempt is worthy of your effort?

Other than ROI, what if anything defines our business efforts as being, or not, worthy?

In Pursuit of Truth

"Believe those who are seeking the truth; doubt those who find it."

Andre Gide
20th century French author, Nobel Prize (Literature) winner

Think back in your career to all those who were certain about any number of things, or at least said they were.

How many turned out to be right?

Skepticism can be a good thing. Not to the point of doubting everything all the time, but as part of the process of validating what is and is not truth.